The
Sales Driven Website
Methodology
A revolutionary framework to build websites that attract, capture, nurture and convert cold prospects into high paying clients.
A Sales Driven Website
Will Help You...
8 Elements of a
Sales Driven Website
ELEMENT #1
3P Formula
Every page on your website should call out your Perfect Prospect, highlight there #1 pain point and show them how your business can solve their pain point. Do this and your website will grow your business. Get it wrong and your website will become a white elephant. It may look good, but it will be good for nothing.
ELEMENT #2
3 Offers
97% of website visitors will leave your website and never return. If you want to win them as a customer, you need to capture their email address and phone number with an offer like an eBook in exchange for their phone number. Then you can call them and convert them into a client.
ELEMENT #3
Automated Follow Up
Once you have captured your website visitors email address, you can send them a series of pre-written emails, including a discount at the end, which convince them to hire you as their carpet cleaner.
ELEMENT #4
Retargeting
There are over 2 billion people on Facebook. Every visitor to your website should be shown an advertisement on Facebook to remind them to book in their carpet cleaning with your business. This is not only inexpensive but also very effective in getting visitors back to your website.
ELEMENT #5
Funnel Builder
Firstly, we believe in building your marketing funnel into your website. Not having it hidden from your website visitors. Secondly we believe WordPress offer the best funnel building technology on the planet.
ELEMENT #6
Conversion Optimized Design
Most web designers are focused on making a website look beautiful. But a beautiful website is not what converts visitors into clients. You need to have a website that is optimized to get a visitor to call you or submit their details. This type of website is very different from the kind of site a web designer will create for you. You need a website designed by a marketer.
ELEMENT #7
Marketing Platform
Choose the platform you use to build your website carefully. There is only one platform that provides you with all the heavy duty marketing functionality at the best price. Don’t make a mistake and go with Squarespace, Wix or Weebly. Only use WordPress.
ELEMENT #8
Technical Support
Once your website is launched it is not set and forget. You need to be constantly testing and optimizing the website. Having a team to support your as you build out new offers, pages and funnels at an affordable rate it key to making your online marketing strategies work.
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