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Sales Driven Website Methodology
Conversion Optimized Design
Are your website prospects being automatically followed up while you sleep?
Websites Should Be Built By Marketers NOT Designers
20% of the effectiveness of a website is the design. The other 80% is because of the marketing functionality included in the site
Free video course
8 Ways To Triple Your Website Leads in 30 Days
Find Out What The Top 5% of Businesses In Your Industry Are Doing To Get More Leads Online
Element #1
Why Designers Can't Build High Converting Websites
Designers build the majority of websites. They are skilled in making a website look great and convey the branding of the business. If you want to generate leads and sales from your website, you need a lot more than just a great design. Design is 20% of what it takes to build a Sales Driven Website. The other 80% is made of marketing features. A high converting website requires:
- Landing pages
- Marketing Funnels
- Sales Driven Copy
- Lead Magnets
- High Converting Capture forms
Today, to build a top converting website, you need to include all these features. Marketers specialize in all these features. So the perfect team to build your website is a marketer who understands the Sales Driven Website Methodology and employs a designer to complete the 20% design part of the project.
Element #2
Design For Conversions
When you do hire a designer, they have to have a superior skill set to the average Designer. A Sales Driven Website requires a specific layout and design. For example, every page should have a unique highlight colour used on all Call To Action buttons but no other part of the website. This is important, so you train a user that whenever they see this colour, they know it is time for them to take action. This is just one element required for a Sales Driven Website design. There are nine other elements a Designer must include in their design.
There is a Science Behind Sales Driven Website Design
Website design is not just about pretty. Many websites are beautiful but don’t bring in any new leads or clients. Conversely, many websites are ugly but are lean, mean sales machines. They generate millions of dollars of new leads for their businesses every year. We believe website design is a critical path to building a Sales Driven Website, but there is a methodology that must be followed. Unfortunately, most designers don’t understand this methodology, so they build pretty websites that don’t make money.
Case study
How a Sales Driven Website Filled GCT Property's Funnel With Leads
Learn how a Sales Driven Website generated 77 Leads in 3 weeks for a cost of $2.82 per lead which lead to 5 face-to-face appointments.
Still got a few questions?
Book your 20 minute strategy call today to find out how a Sales Driven Website can explode your online marketing
Book strategy callNext Steps
Join The Webinar
This webinar explains the Sales Driven Website Methodology in details over 40 minutes with lots of case studies. There is lots of time for questions
Book A Strategy Call
Speak to an expert and benchmark your website against a Sales Driven Website and learn how to get a ROI on your online marketing